Website Overview

The Website Overview section lists all your website’s pages along with key linking metrics:

Website Overview
  • Incoming Links – Internal links pointing to the page
  • Outgoing Links – Internal links going from the page to others
  • External Links – Links pointing to other domains
  • Opportunities – AI-generated internal link suggestions
  • Actions – Tools like rescan, open page, link planning, and page-level view

Incoming Links

This shows how many internal links across your site point to each page. Pages with more incoming links are better connected, which helps:

incoming links
  • Improve crawlability
  • Distributes page authority
  • Boost search visibility
  • Enhance user navigation

A well-linked page is easier for both users and search engines to find.

Outgoing Links

The Outgoing Links column in the Website Overview shows how many internal links each page contains that point to other pages within your website.

outgoing links

These links help distribute authority across your site and improve content discoverability.

Note: External links (to other domains) are tracked separately and are not included in this count.

External Links

The External Links column in the Website Overview shows how many links on each page point to external domains outside your website.

external links

These links help signal credibility and relevance when they lead to trusted sources.

High-quality external links can improve your site’s authority in the eyes of search engines.

Opportunities

The Opportunities column shows the total number of internal link opportunities Dofollo’s AI has identified for each page based on contextual relevance.

Opportunities

These include both incoming and outgoing link suggestions, with a special focus on incoming links, which are typically harder to find manually.

Adding these AI-recommended links strengthens your internal structure, boosts SEO, and increases visibility.

Start Link Planning

The Start Link Planning option (found under the ⋮ Actions menu) opens the Plan Your Page view for the selected page.

Start Link Planning

It shows all AI-suggested internal link opportunities, both incoming and outgoing, along with recommended anchor texts and contextual match scores.

Use it to manage and publish internal links

Rescan

The Rescan option (under the ⋮ Actions menu) lets you manually update a page’s data after making changes, especially to its content or internal links.

Rescan

While Dofollo periodically updates pages automatically, using the Rescan button ensures your changes are reflected immediately in link suggestions.

Run a rescan right after editing a page to see your new links in the page.

Open in a new Tab

The Open in a New Tab option (under the AI Suggestions panel) opens the source page in a new browser tab — the page from which a link is being suggested.

Open in a new Tab

Use this if you need to manually view the content before deciding whether to place the internal link.

Search

The Search bar (top right of the Website Overview) lets you quickly locate any page by its URL — especially helpful if your site has many pages.

search bar in website overview

You can also use the Orphan and Broken filters to instantly view:

orphan and broken filter

Orphan Pages

Pages with no internal links pointing to them.

Broken Pages

Pages with link issues that need fixing.

These tools help you navigate large sites and prioritize linking tasks efficiently.

List View

The Change Layout option in the Website Overview lets you switch between two viewing modes:

website overview list view
  • List View (Default) – Displays all your pages in a structured table with columns for internal links, external links, opportunities, and actions.
  • Radial View – Visualizes your website’s internal link structure in a hierarchical radial graph, making it easier to see how pages are connected.

Use this toggle to switch between detailed data and visual structure as needed.

Radial View

The Radial View (accessible from the Change Layout option) visualizes your website’s pages in a graph-style hierarchy, showing how they are connected internally.

Radial View

This view helps you understand your site structure at a glance — useful for spotting isolated pages or weak internal linking.

You can Ctrl + Click on any node to open its Page Level View directly.

Radial View Setting

The Settings panel in Radial View lets you customize how your site structure is displayed. It includes two key options:

Max Node Count


Controls how many pages (nodes) are shown per layer in the radial graph.
For large websites, setting a lower count helps maintain clarity and avoids visual clutter.
Use List View if the graph becomes too complex to interpret.

Max Node Count


Exclude Parameters


Allows you to hide pages based on URL patterns, such as /tags, /search, or any parameterized pages that aren’t used for linking.

Exclude Parameters


This keeps the graph focused on meaningful internal link structures.

Tip: You can Ctrl+Click on any node in the radial view to open its Page Level View directly.